How is YouTube funded?

YouTube doesn't charge users to upload videos, to comment on videos or to watch video. The way YouTube make their money is through the use of advertising, the majority of the videos on YouTube have a short video advert at the start ranging from 30 seconds to 2 minutes. Also on the sides of the video are adverts provided by companies showing their products and services.  YouTube uses Google Adsense it is run by Google Inc, they produce adverts. These adverts are administered, sorted, and maintained by Google, and they can generate revenue on either a per-click or per-impression basis.  These adverts are placed around all around the videos and on the homepage. 

YouTube also makes money by selling merchandise, they have teamed up with Google and they sell products such as water bottles, sock, mouse pads and loads more other things: 

Sources:

-    http://en.wikipedia.org/wiki/AdSense

-    https://support.google.com/adsense/answer/2530958?hl=en-GB

-    http://www.youtube.com/yt/advertise/

-    http://www.googlestore.com/You+Tube/

How does YouTube reach its users?

YouTube is able to reach its customers as it is a free service, this is appealing to users. It means that there is no sign up fee, no subscription fee, and no viewing or upload fee.  

Also with YouTube users are able to send and share the links to the videos that they have watched on to sites such as Facebook, Twitter, Google, MySpace and loads more other social networking sites and also they can be embedded on blogs and ect.

Examples of other sites that YouTube videos can be shared and embedded on :

YouTube is always on and always accessible unlike TV and the user is able to repeat and watch it as many times as the user wants. Here is a link Yahoo Network Contributor with her opinion on why YouTube is so popular : http://voices.yahoo.com/why-youtube-so-popular-135316.html

Sources: 

- http://www.reelseo.com/10-reasons-youtube-tv/

- http://voices.yahoo.com/why-youtube-so-popular-135316.html

How YouTube Has Since Digital Came Along?

Due to the amount of people that use smartphones YouTube has changed its platforms and it is now possible to watch videos online on phones. There are phones such as iPhone, Blackberry, Samsung Galaxy and Nokias. YouTube Mobile became live in June 2007 however not all videos are available on mobiles.

I think this really helped YouTube as it meant that people can watch videos on the go. Means that users did not need to no longer be at home or on a laptop connected to Wi-Fi.

Kizoa slideshow: Phones - Slideshow

YouTube is also available on consoles such as Nintendo Wii , Xbox and Playstation and also on hand held consoles such as Wii U and PsP.

Kizoa slideshow: handheld consoles - Slideshow



Sources Used :

www.pushsquare.com

www.howitworksdaily.com

www.videogamer.com

www.citizengame.com

www.xboxnews.game.co.uk

www.kizoa.com

History Of VanJess

Users  are able to upload videos on just about anything , however I will be focusing on the users that upload videos that  are interested in music. I have found a real interest in two young ladies who are sisters, aged 21 and 19 who originally was on YouTube singing covers of other artists songs acapella  or acoustic and sometimes with beat boxing their name on YouTube is VanJess. These talented girls uploaded their 1st video on 11th February 2009 the girls were aged 16 & 18 and was simply singing the national anthem at a school in America, to date the video has 140,500 and has over 800 thumbs up by users. The comments are overly supportive and positive towards the two girls, asking VanJess to sing covers of songs by artists such as Beyonce and Rihanna. 


Ivana and Jess Singing the National Anthem at Etiwanda High School Basketball Game -  http://youtu.be/zzJ3U5vgqy0






In June the girls uploaded their next video which was a cover of  Mariah Carey - Obsessed , the video was very successful.  This video made it into the top 50 most discussed video of the day, top 100 favourite video of the day, and the top 50 rated video of the day in the music category on YouTube. This video has much more views than the 1st video and also more thumbs up on  this video also more comments.

Mariah Carey - Obsessed Beat boxing & Acapella Cover - http://youtu.be/edPOzl6IGk8

Here is a print screen of stats from the video VanJess Uploaded: 

YouTube History

Welcome to my Blog I will be talking about how two girls have used the digital platform  YouTube and then has moved on to other ways in which they have promote their music .

I will be mainly be discussing YouTube and how it has progressed over the years, helping many users to upload, watch, comment, share and embed videos that are originally created. Youtube was founded in 2005 and is worldwide the first video was uploaded was 25th April 2005, and from then on YouTube grew rapidly in July 2006, having over 65,000 new videos uploaded every day.


1st Ever YouTube Video - http://youtu.be/jNQXAC9IVRw




YouTube allows users to create an identity that doesn't necessary need to be their own but a completely made up one, this can be done as easy as not using your actual name as username. Also the videos that can be uploaded are whatever the user wants it to be so by day they might be a 9 to 5 office worker and on YouTube they can be stand-up comedian or glamorous singer.

http://en.wikipedia.org/wiki/Youtube
http://www.youtube.com/t/about_youtube